Trade2Grow Programme

Overview

Designed for business leaders, Trade2Grow is an in-person programme that offers a transformative learning experience, equipping you with the knowledge, skills and tools to navigate the complexities of entering the UK market. The programme begins in November 2024. Get in touch below to register and find out more.

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Key programme features

This immersive programme combines cutting-edge academic insights with practical industry knowledge, providing you with a competitive edge in today's dynamic international business environment.

Global perspective: Gain a deep understanding of the UK market, customer and buyer/client perspectives, and develop strategies to effectively expand your business operations.
Expert faculty: Learn from renowned academics and industry leaders who bring real-world experience to the classroom.
Customised learning: Participate in interactive learning experiences, including workshops, case studies, simulations, and site visits, tailored to your specific business needs to gain practical insights and drive growth and innovation.
Networking opportunities: Meet prospective buyers/purchasers/clients to pitch your product or service and connect with like-minded executives from around the world to build lasting relationships.

5-day programme schedule

Programme Summary: understanding the UK market for business growth

The week-long programme is designed to equip business leaders with a deep understanding of the UK market, focusing on the key elements necessary to meet the demands and expectations of UK buyers and customers. The programme covers various crucial aspects of business growth, leadership, supply chain management, marketing, and international trade, with a strong emphasis on practical and hands-on learning.

Day 1: Business Growth and Leadership

Focus: Developing the right mindset and self-leadership skills to drive business success in the UK.

Highlights: Participants will engage in sessions on mindset and self-leadership, critical for navigating the competitive UK market. The day will also cover communication and cultural contexts, helping leaders align their strategies with UK market expectations.

Day 2: Immersive Experience of UK Supply Chain

Focus: Understanding the industry challenges and requirements through direct observation.

Highlights: Observation challenges designed to enhance understanding of manufacturing processes, marketing strategies, and scale-up challenges unique to the UK market.

Day 3: Marketing and Positioning

Focus: Enhancing marketing strategies and incorporating sustainability in business operations.

Highlights: This day centres on branding, visibility, and incorporating sustainability into business models, which are increasingly important to UK consumers. The day will culminate in a session on pricing and product positioning, tailored to the UK market.

Day 4: Business Networking and UK Market Exposure

Focus: Direct engagement with UK buyers and market stakeholders.

Highlights: Participants will engage in business matchmaking, offering them a chance to pitch their products to prospective UK buyers. This day provides valuable insights into the compliance requirements and consumer expectations in the UK, essential for successful market entry.

Day 5: Exporting and International Trade

Focus: Preparing for cross-border trade and understanding UK customs procedures.

Highlights: The programme wraps up with a focus on exporting strategies, including completing customs declarations and understanding the nuances of UK import/export regulations. Participants will also engage in a mock pitching session, refining their approach for real-world application.

Why choose Trade2Grow?

Comprehensive coverage: The programme covers all essential aspects of business growth, from leadership to marketing and international trade.
Practical experience: Gain hands-on experience through industry visits, practical exercises, and opportunity to meet prospective buyers/clients.
Networking opportunities: Connect with key businesses in the UK market and build valuable relationships.
Expert guidance: Learn from experienced professionals who have a deep understanding of navigating the intricacies of the UK business environment.
Access to international market: Join our platform to forge strategic partnerships beyond the UK.