Professor Danae Manika
Acting Executive Dean - CBASS / Professor - Marketing and Business Education
Kim, K., Ryoo, Y., Manika, D., Yoon, N. and Yoon, S. (2024) 'From ugly to attractive: Leveraging anthropomorphism to increase demand for irregular-appearing produce'. Psychology and Marketing, 0 (ahead of print). pp. 1 - 24. ISSN: 0742-6046 Open Access Link
Wells, VK., Ciocirlan, CE., Manika, D. and Gregory-Smith, D. (2024) 'Green, keen, and somewhere in between: An employee environmental segmentation study'. Journal of Cleaner Production, 445. pp. 1 - 12. ISSN: 0959-6526 Open Access Link
Chen, H., Schoefer, K., Manika, D. and Tzemou, E. (2023) 'The “Dark Side” of General Health and Fitness-Related Self-Service Technologies: a Systematic Review of the Literature and Directions for Future Research'. Journal of Public Policy & Marketing, 0 (ahead of print). pp. 1 - 58. ISSN: 0743-9156 Open Access Link
Novakovic, K., Thumbarathy, D., Peeters, M., Geoghegan, M., Jefferies, JG., Hicks, C., et al. (2023) 'Zero-waste circular economy of plastic packaging: The bottlenecks and a way forward'. Sustainable Materials and Technologies, 38. pp. 1 - 6. ISSN: 2214-9937 Open Access Link
Yannopoulou, N., Manika, D., Chandrasapth, K., Tajvidi, M. and Wells, V. (2023) 'What We Do Know and Don’t Know about Marketing Communications on Mature Consumers'. Psychology and Marketing, 57 (8). pp. 1969 - 1995. ISSN: 0309-0566 Open Access Link
Christofi, M., Manika, D., Hadjielias, E., Kvasova, O., Petrovici, D. and Lowe, B. (2022) 'Guest editorial: psychological perspectives on consumer obesity'. European Journal of Marketing, 56 (11). pp. 2829 - 2832. ISSN: 0309-0566 Open Access Link
Manika, D., Iacovidou, E., Canhoto, A., Pei, E. and Mach, K. (2022) 'Capabilities, opportunities and motivations that drive food waste disposal practices: A case study of young adults in England'. Journal of Cleaner Production, 370. pp. 1 - 15. ISSN: 0959-6526 Open Access Link
Boulouta, I. and Manika, D. (2021) 'Cause-Related Marketing and Ethnocentrism: The Moderating Effects of Geographic Scope and Perceived Economic Threat'. Sustainability, 14 (1). pp. 1 - 19.Open Access Link
Golden, L., Manika, D. and Brockett, P. (2021) 'The importance of personally relevant knowledge for pandemic risk prevention behavior: A multimethod analysis and two-country validation'. Health Marketing Quarterly, 38 (4). pp. 223 - 237. ISSN: 0735-9683 Open Access Link
Addis, M., Batat, W., Atakan, S., Austin, CG., Manika, D., Peter, PC. and et al. (2021) 'Food Experience Design to Prevent Unintended Consequences and Improve Well-being'. Journal of Service Research, 25 (1). pp. 143 - 159. ISSN: 1094-6705 Open Access Link
Antonetti, P. and Manika, D. (2021) 'Modelling multiple-forms of consumer animosity through fuzzy-set Qualitative Comparative Analysis'. European Journal of Marketing, 56 (1). pp. 113 - 132. ISSN: 0309-0566 Open Access Link
Golden, L., Manika, D. and Brockett, P. (2021) 'The Importance of Personally Relevant Knowledge for Pandemic Risk Prevention Behavior: A Multi-method Analysis and Two Countries Validation.'. Health Marketing Quarterly, 0 (in press). ISSN: 0735-9683 Open Access Link
Manika, D., Dickert, S. and Golden, L. (2021) 'Check (it) yourself before you wreck yourself: The benefits of online health information exposure on risk perception and intentions to protect oneself'. Technological Forecasting and Social Change, 173. pp. 1 - 10. ISSN: 0040-1625 Open Access Link
Manika, D., Antonetti, P., Papagiannidis, S. and Guo, X. (2021) 'How Pride Triggered by Pro-environmental Technology Adoption Spills Over into Conservation Behaviours: A Social Business Application'. Technological Forecasting and Social Change, 172. pp. 1 - 13. ISSN: 0040-1625 Open Access Link
Manika, D. and Gregory-Smith, D. (2021) 'Advancing spillover research: behavioural, contextual and temporal approaches'. Journal of Marketing Management, 37 (7-8). pp. 595 - 598. ISSN: 0267-257X Open Access Link
Manika, D., Blokland, Y., Smith, L., Mansfield, L. and Klonizakis, M. (2021) 'Using stealth marketing techniques to increase physical activity and decrease sedentary time in the workplace: a feasibility study investigating the spill-overs of employee pro-environmental behaviour'. International Journal of Business Science and Applied Management, 16 (1). pp. 28 - 49.Open Access Link
Manika, D., Papagiannidis, S., Bourlakis, M. and Clarke, RM. (2021) 'Drawing on Subjective Knowledge and Information Receptivity to Examine an Environmental Sustainability Policy: Insights from the UK's Bag Charge Policy'. European Management Review, 18 (3). pp. 249 - 262. ISSN: 1740-4754 Open Access Link
Ciocirlan, CE., Gregory-Smith, D., Manika, D. and Wells, V. (2020) 'Using Values, Beliefs, and Norms to Predict Conserving Behaviors in Organizations'. European Management Review, 17 (2). pp. 543 - 558. ISSN: 1740-4754 Open Access Link
Antonetti, P., Bowen, F., Manika, D. and Higgins, C. (2019) 'Hypocrisy in corporate and individual social responsibility: Causes, consequences and implications'. Journal of Business Research, 114. pp. 325 - 326. ISSN: 0148-2963 Open Access Link
Golden, LL., Brockett, PL., Guillén, M. and Manika, D. (2019) 'aPRIDIT Unsupervised Classification with Asymmetric Valuation of Variable Discriminatory Worth'. Multivariate Behavioral Research, 55 (5). pp. 685 - 703. ISSN: 0027-3171 Open Access Link
Yang, L., Manika, D. and Athanasopoulou, A. (2019) 'Are they sinners or saints? A multi-level investigation of hypocrisy in organisational and employee pro-environmental behaviours'. Journal of Business Research, 114. pp. 336 - 347. ISSN: 0148-2963 Open Access Link
Antonetti, P., Manika, D. and Katsikeas, C. (2019) 'Why consumer animosity reduces product quality perceptions: The role of extreme emotions in international crises'. International Business Review, 28 (4). pp. 739 - 753. ISSN: 0969-5931 Open Access Link
Grougiou, V., Balabanis, G. and Manika, D. (2018) 'Does Humour Influence Perceptions of the Ethicality of Female-Disparaging Advertising?'. Journal of Business Ethics, 164 (1). pp. 1 - 16. ISSN: 0167-4544 Open Access Link
Manika, D., Gregory-Smith, D., Wells, VK. and Trombetti, E. (2018) '‘Student Switch Off!’: how do university students respond to a corporate-sponsored pro-environmental social marketing campaign?'. Studies in Higher Education, 44 (9). pp. 1691 - 1706. ISSN: 0307-5079 Open Access Link
Antonetti, P. and Manika, D. (2017) 'The offline spill-over of signing online petitions against companies: A dual pathway model'. Information Technology and People, 30 (4). pp. 969 - 990. ISSN: 0959-3845 Open Access Link
Manika, D., Stout, PA., Golden, LL. and Mackert, M. (2017) 'How does objective and subjective human papillomavirus knowledge affect information-seeking intentions and source preferences?'. Health Marketing Quarterly, 34 (4). pp. 247 - 267. ISSN: 0735-9683
Manika, D., Gregory-Smith, D. and Papagiannidis, S. (2017) 'The influence of prior knowledge structures on website attitudes and behavioral intentions'. Computers in Human Behavior, 78. pp. 44 - 58. ISSN: 0747-5632 Open Access Link
Gregory-Smith, D., Manika, D. and Demirel, P. (2017) 'Green intentions under the blue flag: Exploring differences in EU consumers’ willingness to pay more for environmentally-friendly products'. Business Ethics, 26 (3). pp. 205 - 222. ISSN: 0962-8770 Open Access Link
Manika, D., Papagiannidis, S. and Bourlakis, M. (2017) 'Understanding the effects of a social media service failure apology: A comparative study of customers vs. potential customers'. International Journal of Information Management, 37 (3). pp. 214 - 228. ISSN: 0268-4012
Gregory-Smith, D. and Manika, D. (2017) 'Consumers’ identities and compartmentalisation tendencies in alcohol consumption'. Journal of Marketing Management, 33 (11-12). pp. 942 - 972. ISSN: 0267-257X Open Access Link
Wells, VK., Gregory Smith, D., Taheri, B., Manika, D. and McCowlen, C. (2017) 'An exploration of CSR development in heritage tourism'. Annals of Tourism Research, 58. pp. 1 - 17. ISSN: 0160-7383 Open Access Link
Gregory-Smith, D., Manika, D., Wells, VK. and Veitch, T. (2017) 'Examining the effect of an environmental social marketing intervention among university employees'. Studies in Higher Education, 43 (11). pp. 2104 - 2120. ISSN: 0307-5079 Open Access Link
Gregory-Smith, D., Wells, VK., Manika, D. and McElroy, DJ. (2017) 'An environmental social marketing intervention in cultural heritage tourism: a realist evaluation'. Journal of Sustainable Tourism, 25 (7). pp. 1042 - 1059. ISSN: 0966-9582 Open Access Link
Manika, D., Gregory-Smith, D. and Antonetti, P. (2017) 'Pride in technology-based health interventions: A double-edged sword'. Psychology and Marketing, 34 (4). pp. 410 - 427. ISSN: 0742-6046 Open Access Link
Meyer, HM. and Manika, D. (2017) 'Consumer interpretation of brand prominence signals: insights for a broadened typology'. Journal of Consumer Marketing, 34 (4). pp. 349 - 358. ISSN: 0736-3761 Open Access Link
Papagiannidi, S. and Manika, D. (2016) 'Political participation and engagement via different online and offline channels'. International Journal of e-Business Research, 12 (4). pp. 1 - 22. ISSN: 1548-1131
Wells, VK., Taheri, B., Gregory-Smith, D. and Manika, D. (2016) 'The role of generativity and attitudes on employees home and workplace water and energy saving behaviours'. Tourism Management, 56 (October 2016). pp. 63 - 74. ISSN: 0261-5177 Open Access Link
Ball, JG., Manika, D. and Stout, PA. (2016) 'The moderating role of age in responses to direct-to-consumer prescription drug advertising'. Journal of Health Communication, 21 (1). pp. 12 - 32. ISSN: 1081-0730
Manika, D., Gregory-Smith, D., Wells, VK., Comerford, L. and Aldrich-Smith, L. (2016) 'Linking environmental sustainability and healthcare: The effects of an energy saving intervention in two hospitals'. International Journal of Business Science and Applied Management, 11 (1). pp. 32 - 54.
Ball, JG., Manika, D. and Stout, P. (2016) 'Causes and consequences of trust in direct-to-consumer prescription drug advertising'. International Journal of Advertising, 35 (2). pp. 216 - 247. ISSN: 0265-0487
Manika, D., Papagiannidis, S. and Bourlakis, M. (2015) 'Can a CEO's YouTube apology following a service failure win customers' hearts?'. Technological Forecasting and Social Change, 95. pp. 87 - 95. ISSN: 0040-1625
Gregory-Smith, D., Wells, VK., Manika, D. and Graham, S. (2015) 'An environmental social marketing intervention among employees: assessing attitude and behaviour change'. Journal of Marketing Management, 31 (3-4). pp. 336 - 377. ISSN: 0267-257X
Manika, D., Wells, VK., Gregory-Smith, D. and Gentry, M. (2015) 'The Impact of Individual Attitudinal and Organisational Variables on Workplace Environmentally Friendly Behaviours'. Journal of Business Ethics, 126 (4). pp. 663 - 684. ISSN: 0167-4544
Wells, VK., Manika, D., Gregory-Smith, D., Taheri, B. and McCowlen, C. (2015) 'Heritage tourism, CSR and the role of employee environmental behaviour'. Tourism Management, 48 (June 2015). pp. 399 - 413. ISSN: 0261-5177 Open Access Link
Manika, D., Ball, JG. and Stout, PA. (2014) 'Factors associated with the persuasiveness of direct-to-consumer advertising on HPV vaccination among young women'. Journal of Health Communication, 19 (11). pp. 1232 - 1247. ISSN: 1081-0730
Manika, D. and Gregory-Smith, D. (2014) 'Health marketing communications: An integrated conceptual framework of key determinants of health behaviour across the stages of change'. Journal of Marketing Communications, 23 (1). pp. 22 - 72. ISSN: 1352-7266
Ball, JG., Manika, D. and Stout, P. (2011) 'Consumers Young and Old: Segmenting the Target Markets for Direct-to-Consumer Prescription Drug Advertising'. Health Marketing Quarterly, 28 (4). pp. 337 - 353. ISSN: 0735-9683