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Summary

Lana Abdulla is a Doctoral Researcher of management studies research at Brunel Business School. Her research interests lie at the intersection of emotive AI, user engagement, and healthcare technology. Lana is currently conducting research to examine how emotive AI influences user perceptions and engagement within healthcare settings in the United Kingdom. Her work aims to provide valuable insights into how AI technologies can be ethically utilised to enhance user experiences and build trust in AI-driven healthcare systems.

Lana holds a Master of Business Administration from Aston University, where she explored the impacts of globalization on strategic planning in the UK's banking industry. She also earned a Bachelor of Science in Business Administration from the American University of Iraq, Sulaimani. In addition, Lana expanded her academic horizons through an exchange program at Universidad de los Andes, where she studied Digital Technologies and Business Strategies.

Qualifications:

  • Master of Business Administration (MBA), Aston University
  • Bachelor of Science in Business Administration, American University of Iraq, Sulaimani

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