Dr Lewis Smith
Lecturer in Marketing

Research area(s)

Lewis is a Business and Marketing Historian with particular interests in corporate heritage, business history, marketing and the state. In particular, he has worked on the organisational and marketing histories of a number of different historic nationalised industries including Britain’s nationalised airways, railway and energy industries. Recently this has included projects on the public and third sector in Britain since the Second World War, most recently focusing on the nationalised energy industries and their use of communications in the post-war period.

Research Interests

• Business History/ Marketing History/ Advertising History
• Public and Third Sector Marketing
• Business Archives
• Internal/organisation Communications
• Market Research & Market Research Methods