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Dr Jungmin Jang
Senior Lecturer in Marketing

Eastern Gateway 109

Summary

Dr. Jungmin Jang is currently a Senior Lecturer of Marketing at Brunel Business School and a member of the Marketing and Corporate Brand Management Research Group (MCBM). Prior to joining Brunel, Dr. Jang worked as an Assistant Professor in Marketing at KIMEP University, Almaty, Kazakhstan. 

Qualifications

  • Ph.D. in Marketing, Korea University Business School, Republic of Korea
  • MSc in Marketing, Korea University Business School, Republic of Korea
  • BSc in Chemical Engineering, Yonsei University, Republic of Korea

Responsibility

  • Teaching Responsibilities:
    • MG1605: Principles and Practices of Marketing (Module Leader, Level 4)
    • MG3123: Issues and Controversies in Marketing (Final Year Project, Level 6)
    • MG5561: International Marketing (Level 7)
  • Academic Leadership Roles:
    • Senior Tutor in the Business Analytics and Marketing Department (Apr. 2025 - Present): Tasked with providing academic guidance and support to students within the department.
    • Academic Appeals Officer at CBASS (College Level) (Nov. 2022 - Apr. 2025): Responsible for overseeing the appeals process, ensuring fairness and adherence to university policies.
    • Coordinator in the Brunel Business School Mentoring Scheme (Jan. 2022 - Sep. 2023): Facilitated a mentoring program to support student growth and success through effective mentorship.

Newest selected publications

Jang, JM., Yoon, SO. and Cho, C. (2025) 'Space Matters: The Effect of Product Spacing on Consumer Variety-Seeking'. Marketing Letters. ISSN: 0923-0645

Journal article

Jang, JM. and Eun Young, P. (2025) 'Psychological Distance Matters: The Interaction between Content Display Order and Expectations of Change in Multi-content Instagram Posts'. Journal of Advertising. ISSN: 0091-3367

Journal article

Park, EY. and Jang, JM. (2025) 'Psychological effects of horizontal price display: How left-right location shapes reference price and perceived quality'. Frontiers in Psychology, 16. pp. 1 - 10.Open Access Link

Journal article

Kairat, K., Lee, SJ. and Jang, JM. (2024) 'The determinants of recommendation intention and student satisfaction in private higher institutions: Empirical evidence from Kazakhstan'. Journal of Marketing for Higher Education, 0 (ahead of print). pp. 1 - 21. ISSN: 0884-1241 Open Access Link

Journal article

Jang, JM. (2024) 'The interplay of information order and locus of attention on the truth effect in healthy food advertisements'. Psychology & Marketing, 41 (1). pp. 16 - 26. ISSN: 0742-6046 Open Access Link

Journal article
More publications(15)

Brunel University London
Kingston Lane
Uxbridge
Middlesex UB8 3PH

Tel: +44 (0)1895 274000

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