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Dr Kevin Lu
Reader
Eastern Gateway 104c
- Email: kevin.lu@brunel.ac.uk
- Tel: +44 (0)1895 265254
- Innovation and Sustainability
- Brunel Business School
- College of Business, Arts and Social Sciences
Research area(s)
Dr Lu's research is focused on busines and data analytics, marketing analytics and digital marketing. A number of methods have been used in his studies, such as mathematical modelling, optimisation and operation research.
Research links
Similar research interests
Research group(s)
- IMM